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brand-narrative-playbook

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Messaging and storytelling template that keeps positioning consistent across audiences.

plugins/brand-strategy/skills/brand-narrative-playbook/SKILL.md

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# Brand Narrative Playbook Skill

## When to Use
- Defining or refreshing core messaging pillars.
- Translating positioning into talk tracks for different personas/channels.
- Auditing campaigns for narrative consistency.

## Framework
1. **Audience Grid** – ICP, persona, stage, key pain/aspiration.
2. **Narrative Arc** – context, tension, resolution, proof, call-to-action.
3. **Pillar Mapping** – tie each story beat to brand pillars and supporting evidence.
4. **Proof Library** – customers, metrics, analyst quotes, product demos.
5. **Adaptation Guide** – tone, length, channel tweaks, localization notes.
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