Individual skill
registration-ops
Use when configuring registration flows, reminders, and data sync for webinars.
plugins/webinar-automation/skills/registration-ops/SKILL.md
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# Registration & Automation Ops Skill
## When to Use
- Setting up a new webinar form or integration.
- Troubleshooting registration/attendance data syncing to MAP/CRM.
- Designing reminder/nurture cadences linked to webinar engagement.
## Framework
1. **Form Design** – required vs optional fields, consent language, dynamic questions.
2. **Routing & Scoring** – assign program statuses, lead scores, account ownership.
3. **Automation** – confirmation emails, reminder cadence, SMS/push (if used), calendar holds.
4. **Integrations** – API/connector setup (Zoom + HubSpot, ON24 + Marketo, etc.), field mapping.
5. **Data Hygiene** – dedupe, UTM tracking, fallback entries for manual registrants.