Individual skill
renewal-playbooks
Use to design and maintain structured renewal/save motions across segments and risk levels.
plugins/renewal-orchestration/skills/renewal-playbooks/SKILL.md
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# Renewal Playbooks System Skill
## When to Use
- Building standardized renewal motions (green maintainers, yellow accelerators, red save plays).
- Coordinating cross-functional resources for strategic accounts.
- Training CSM/AEs on messaging, proofs, and negotiation sequences.
## Framework
1. **Segmentation** – define tiers, ARR thresholds, personas involved, and governance requirements.
2. **Trigger Matrix** – map health indicators and risk levels to recommended plays.
3. **Narrative Blocks** – curate value stories, ROI stats, roadmap previews, and reference assets per persona.
4. **Commercial Guardrails** – outline pricing levers, discount approvals, and deal-desk steps.
5. **Measurement** – tie each play to conversion, churn, and NRR metrics with review cadence.
