Individual skill
identity-resolution
Use to match accounts, contacts, and opportunities across enrichment sources with governed rules.
plugins/data-signal-enrichment/skills/identity-resolution/SKILL.md
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# Identity Resolution Playbook Skill
## When to Use
- Normalizing provider outputs before syncing to CRM/CDP.
- Tying intent, enrichment, and product telemetry to the same account/contact IDs.
- Diagnosing duplicate or conflicting records in downstream systems.
## Framework
1. **Key Hierarchy** – define primary/secondary keys (domain, account_id, email, person_id).
2. **Matching Logic** – configure deterministic and fuzzy rules, tie-breakers, and confidence scoring.
3. **Conflict Handling** – specify precedence rules, merge policies, and exception queues.
4. **Governance** – document owners, change control, and monitoring cadence.
5. **Audit Trail** – capture lineage metadata, before/after snapshots, and rollback steps.