Individual skill
value-story-framework
Use to craft executive-ready value narratives and ROI/TCO stories for enterprise pursuits.
plugins/enterprise-sales/skills/value-story-framework/SKILL.md
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# Value Story Framework Skill
## When to Use
- Translating discovery insights into quantified impact stories.
- Preparing executive briefings or RFP narrative sections.
- Aligning sellers, value engineers, and finance on assumptions.
## Framework
1. **Headline Impact** – state quantified outcome (savings, revenue, risk reduction) with time horizon.
2. **Driver Pillars** – break impact into 3-4 drivers with supporting data or benchmark references.
3. **Proof Layer** – attach customer stories, product metrics, or analyst stats per driver.
4. **Execution Plan** – outline phases, required resources, and success metrics.
5. **Decision Ask** – specify commitments, timeline, and next-step expectations.
