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短链 + UTM 追踪：给内容/投放链接拼接 UTM 追踪参数（来源/媒介/活动）并缩短， 便于在小红书/抖音/公众号等追踪流量来源与活动效果。当用户说"短链""生成短链""缩短链接" "UTM""追踪链接""投放链接""带参数的链接""统计来源""tinyurl"时使用。用免 key 公共短链服务。

skills/builtin/skill-short-link/SKILL.md

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Network or broad shell
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Nov 9, 2026

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Repository last updated
Nov 9, 2026
License
Apache-2.0

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# 短链 + UTM 追踪

> 给链接拼 UTM 追踪参数并缩短，追踪各平台引流效果。走 `scripts/shortlink.py`（纯标准库无依赖，
> 短链用免 key 公共服务 TinyURL / is.gd / v.gd）。

## 输入

| 字段 | 必填 | 说明 |
|------|------|------|
| URL | 是 | 落地页/商品/表单链接 |
| source | UTM 时必填 | 来源平台，如 xiaohongshu/douyin/wechat |
| medium | UTM 时必填 | 媒介，如 social/video/cpc |
| campaign | UTM 时必填 | 活动名，如 618/newproduct |
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