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product-naming

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产品命名协作流程。当用户想给产品/项目/模块起名字时使用。通过"灵魂挖掘 → 约束提取 → 路线发散 → 方向选择 → 竞品验证 → 最终确认"的结构化流程，从模糊想法产出有品牌生命力的名字，避免拍脑袋起名。

brand/product-naming/SKILL.md

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Nov 10, 2026

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Repository last updated
Oct 11, 2026
License
MIT

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用户想给产品、项目或模块起一个名字，但还没想好叫什么。通过结构化的协作流程，从产品本质出发推导名字，而不是直接列一堆候选词让用户挑。

## 核心原则

- **先想清楚再起名** — 没有理解产品灵魂之前，绝不列候选名字
- **名字是推导出来的，不是拼凑出来的** — 从产品定位、用户画像、品牌气质中自然推导
- **给路线，不给列表** — 先让用户选命名方向，再在方向内发散具体名字
- **用数据验证直觉** — 调研同赛道产品的命名规律，避免闭门造车
- **不催不赶** — 名字是品牌的根基，值得花时间想清楚

## 工作流程

### 第 1 步：产品灵魂挖掘（不碰名字）
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