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journey

Use this skill when a solo founder does not know where to start or what to do next: 'where do I start,' 'what should I do first,' 'what order do I do things in,' 'what should I work on now,' 'I have an idea, now what,' or 'I don't have an idea yet.' Finds the founder's stage from paying customers, not from code, and names the one next skill to use. Not for judging whether a specific activity or purchase is worth it (use focus).

skills/journey/SKILL.md

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Repository stars (not skill ratings): 262
Repository last updated: Oct 16, 2026
License: MIT

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# Journey

Find the founder's stage and name the one next step. The stage depends on paying customers, not on how much code exists.

## The order

Sell before you build. Get the first 10 paying customers by hand, then grow to 100.

| Stage | The founder says | Use | Gate to pass before the next stage |
|---|---|---|---|
| 0. No idea | "I don't have an idea yet" | **validate** (find the problem) | One problem that people they can name have now |
| 1. Idea | "I have an idea" | **validate**, then **is-this-an-app** | Evidence that strangers have the problem and spend money or time on it |
| 2. Sell by hand | "How do I get my first customers?" | **pricing**, **landing-page**, **email**, **first-customers**, then the manual delivery test in **validate** | 10 paying customers who are not friends or family, and the delivery steps written down |
| 3. Build | "Now I build it" | **build**, **beautify**, **secure** | The step that takes the most time is automated, and customers use it |