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seo-content-blog

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Spec, audit, competitor benchmark and build for blog articles and the blog template, so a post ranks on Google and gets cited by AI engines (ChatGPT, Perplexity, AI Overviews). Input: a keyword, topic, draft or post URL. Phase 1 spec: BLOG rows on top of the common page spec, covering the 12-element answer-first skeleton and the page template (author line with photo and dates, sticky table of contents, sidebar author and CTA cards, in-content CTA, author box with real social profiles, related posts, key takeaways, sources, hub cards with covers). Phase 2 audits the article, the hub and the home with seo_audit.py and section_audit.py. Phase 3 benchmarks the top 3-5 SERP results with page_benchmark.py and names the information gain. Phase 4 builds and re-runs the scripts. Output: spec scorecard, findings, benchmark, the publish-ready article with metadata and JSON-LD, acceptance. Use when writing, rewriting, refreshing or auditing a blog post or the blog template, or when one will not rank or get cited.

skills/seo-content-blog/SKILL.md

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Nov 11, 2026

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Nov 8, 2026
License
MIT

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# SEO Blog Content That Ranks and Gets Cited

A blog article captures informational searches and hands that traffic and authority to the pages that sell; in AI engines it is the passage that gets lifted as the answer. It fails in two ways: text that restates the SERP with the answer buried under context, or good text in a bare template with no author, no dates, no table of contents and no call to action. This skill specifies both layers on a 12-element skeleton (field methodology from 115+ agency audits, layered with 2024-2026 citation research), audits them, benchmarks the pages that rank, and builds the article.

## Company knowledge first (Obsidian)

If the working environment contains an Obsidian vault or any local knowledge base (a folder of .md notes, often with a .obsidian directory), read the relevant notes before acting: brand and product facts, target keywords, competitors, and the SEO action log of what was already tried. Ground every recommendation in that context instead of asking the user for facts the vault already holds. At the end of the session, append the actions taken to the vault's SEO action log so the next session starts informed.

## When to use

- Writing a new blog article from a keyword, topic, or brief.
- Rewriting or refreshing a published post that decayed or never ranked.
- Reviewing a human-written or AI-generated draft before publication.
- Producing an outline or content brief for a writer.
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