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content-dates

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Use when auditing article or blog pages for date markup, generating Article JSON-LD with datePublished/dateModified, or checking whether a CMS template surfaces dates correctly.

skills/content-dates/SKILL.md

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# Show published and updated dates

Google uses publication and modification dates to assess content freshness, which influences rankings for time-sensitive queries. Visible dates also build user trust by signalling that content is current and maintained.

## Quick Reference

- Include a visible published date and a `dateModified` in JSON-LD for every article or blog post
- Use ISO 8601 format (`2024-03-15T10:00:00Z`) in structured data; human-readable in the visible UI
- Update `dateModified` only when content meaningfully changes — not on trivial edits

## Check

On each article or blog page, check: (1) Is there a visible published date in the page body or byline? (2) Does the JSON-LD `Article` or `BlogPosting` block include `datePublished` and `dateModified` properties in ISO 8601 format? (3) Does the `<head>` include `<meta property="article:published_time">` and `<meta property="article:modified_time">` Open Graph tags?
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