Individual skill

local-business

Use when auditing a local business website's structured data. Applies to any business that serves customers at a physical location or specific geographic area.

skills/local-business/SKILL.md

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# Add LocalBusiness schema markup

LocalBusiness schema enables Google to show your business details (hours, address, phone, rating) directly in search results and Google Maps, improving local visibility without requiring a click.

## Quick Reference

- Add LocalBusiness JSON-LD schema to your homepage and contact page
- Required properties: @type, name, address (PostalAddress), telephone
- Include openingHours, geo coordinates, and image for richer results
- Use a more specific sub-type when available (Restaurant, DentalClinic, etc.)

## Check

Check the page source for a JSON-LD script block with @type matching 'LocalBusiness' or a sub-type (Restaurant, Store, etc.). Verify the required properties are present: name, address with PostalAddress, telephone, and url. Validate with Google's Rich Results Test.