Individual skill
quality
Use when evaluating content pages for SEO quality. Applies to blog posts, product descriptions, landing pages, or any page expected to receive organic search traffic.
skills/quality/SKILL.md
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SKILL.mdcore · 2,629 bytesreferences/rule.mddoc · 5,276 bytes
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# Publish high-quality content
Google's Search Quality Rater Guidelines and Helpful Content system reward pages that demonstrate genuine expertise and fully satisfy user intent—low-quality pages are algorithmically suppressed site-wide.
## Quick Reference
- Content quality is Google's primary ranking differentiator—E-E-A-T applies to every page
- Thin content (low word count, generic text) is a leading cause of ranking loss
- Each page must have a clear primary purpose and fully satisfy user intent
- First-hand experience, expert authorship, and cited sources raise quality signals
## Check
Evaluate this page's content for E-E-A-T signals: Does it demonstrate first-hand experience or expertise? Does it fully answer the apparent search intent? Is the information accurate, specific, and supported by evidence? Is there meaningful depth beyond what competitors cover? Identify specific quality gaps.