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copywriting-frameworks

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Framework-driven copywriting for ads, landing pages, emails, sales pages, and CTAs. Includes AIDA, PAS, BAB, 4Ps, StoryBrand, QUEST, FAB, and more. Use when writing conversion-focused copy, ad creative, headlines, email sequences, sales pages, or when the user mentions copywriting frameworks, persuasive writing, or direct response copy.

skills/copywriting-frameworks/SKILL.md

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# Copywriting Frameworks

Framework-driven copy for ads, landing pages, emails, and sales pages.

## Install

```bash
git clone https://github.com/thatrebeccarae/claude-marketing.git && cp -r claude-marketing/skills/copywriting-frameworks ~/.claude/skills/
```

## Framework Selection Guide

| Situation | Best Framework | Why |
|-----------|---------------|-----|