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icp-research

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Build detailed ideal customer profiles with pain points, objections, buying triggers, and messaging angles. Includes community research to find where ICPs gather online and extract their exact language. Use when researching audiences, creating buyer personas, or developing targeted messaging.

skills/icp-research/SKILL.md

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# ICP Research

Build comprehensive ideal customer profiles for targeted marketing, including community discovery and voice-of-customer language extraction.

## Install

```bash
git clone https://github.com/thatrebeccarae/claude-marketing.git && cp -r claude-marketing/skills/icp-research ~/.claude/skills/
```

## Workflow

### 1. Gather Product Context
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