Individual skill

battlecard

Creates or updates a competitor battlecard. Use when the user needs positioning, strengths, weaknesses, objections, win conditions, and practical talk tracks saved into competitive knowledge.

skills/ido-goldberg/battlecard/SKILL.md

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Last checked: Nov 11, 2026

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Repository stars (not skill ratings): 237
Repository last updated: Oct 20, 2026
License: MIT

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## Instructions

**State check.** This skill assumes the org has at least basic positioning established — a value prop and competition notes saved to org knowledge. Load org competition knowledge via `swan-get-memory`. If there's no competition slot at all and no value prop on file, the battlecard will end up generic — build out positioning first (the positioning capability has its own setup flow) before generating a battlecard. If competition notes exist for some competitors but not this one, that's fine: this run becomes the create-from-scratch path.

### When to use

- "Build me a battlecard for X."
- "Update our notes on competitor X."
- "How do we beat X?"
- Before a competitive deal cycle.

### What it produces

A six-section battlecard in canonical format, saved to org knowledge via `swan-update-knowledge-competition` and returned to the user.