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linkedin-ads-monthly-report

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Use this skill when someone wants to build a monthly LinkedIn Ads performance report for a client from a Campaign Manager performance/demographics CSV plus notes on what was done, insights, and recommendations. Produces a branded, self-contained HTML file with 12 fixed sections from Executive Summary through What We Need From You. Not a quarterly QBR deck.

skills/justin-rowe/linkedin-ads-monthly-report/SKILL.md

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Oct 20, 2026
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MIT

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# LinkedIn Ads Monthly Report (12-section)

Produce a recurring monthly LinkedIn report as one self-contained HTML file, built from raw
CSV exports plus the specialist's narrative inputs. The section set is fixed; the job is to
map real data and words into it cleanly.

## What you produce

One file: `{Client}_{Month}_{Year}_Monthly_Report.html` - branded, self-contained (a
Google-fonts link is the only external dependency, no `<script>`), client-ready.

## Golden rules (carry these through every section)

- **A number without a reason is not an insight.** Every metric block gets a one-line WHY.
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