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conference-recommendation

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Recommends which conferences, trade shows, and vendor events a company should attend, exhibit at, or sponsor next. Use when the user needs to pick events for a field-sales or field-marketing motion, build a scored shortlist against ICP, justify event spend, or plan a conference calendar. Scores each event on ICP relevance, decision-maker accessibility, and buying mindset — and returns a ranked, tiered list, not a pile of famous names.

skills/dave-engel/conference-recommendation/SKILL.md

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Oct 20, 2026
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MIT

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*Setup state.* Not yet configured for this org. Load the Readme sub-page and walk the user through locking their ICP (buyer roles, target verticals, ACV range, sales-cycle length), geographic scope, B2B/B2C classification, and any events to force-include or force-exclude before scoring anything. (After setup completes, rewrite this paragraph to capture the locked profile — buyer roles, verticals, ACV band, geo scope, classification, exclusions, and last-refreshed date — so future runs proceed without re-asking.)

This skill scores the *front-end decision* — which events to invest in. It is the mirror image of an attendee-radar skill, which acts on attendees after an event. Run this one first; feed its picks into your calendar, then let the attendee-radar work the lists post-event.

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### The scoring frame

Every event is scored on a *100-point base* across three dimensions, plus a *+10 bonus* for organizer-run matchmaking (Total Score out of 110).

| Dimension | Weight | What it measures |
| --- | --- | --- |
| *Relevance* | 40 | How closely the attendee/exhibitor composition matches the client's ICP. |
| *Decision-maker accessibility* | 40 | Density of actual buyers AND structural reach to them (floor layout, meeting infrastructure, side events). |
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