Individual skill
1-to-1-abm-ads
Use this skill when running 1:1 ABM ads on LinkedIn — one ad set per named target company, each audience sized and narrowed to the buyers, personalized single-image creatives, and a DRAFT-first campaign build with a script for every step.
skills/ivan-falco/1-to-1-abm-ads/SKILL.md
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- License
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- marketing Derived category
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README.mddoc · 9,844 bytesSKILL.mdcore · 2,539 bytesSKILL.mdcore · 2,539 bytesconfig/account_list.example.csvasset · 215 bytesconfig/build_config.example.jsonasset · 1,745 bytesconfig/narrow_config.example.jsonasset · 737 bytesrequirements.txtdoc · 362 bytesscripts/build_campaign.pyruns · 18,474 bytesscripts/env.example.txtdoc · 459 bytesscripts/narrow_audience.pyruns · 11,937 bytesscripts/render_creatives.pyruns · 6,764 bytesscripts/resolve_and_size.pyruns · 6,425 bytessops/01-abm-strategy.mddoc · 13,379 bytessops/02-audience-sizing.mddoc · 15,899 bytessops/03-build-and-launch-sop.mddoc · 24,178 bytessops/04-audience-narrowing-sop.mddoc · 8,833 bytessops/05-ad-creative-skill.mddoc · 10,335 bytessops/06-image-generation-skill.mddoc · 37,389 bytes
Read excerpt
# SKILL: Run 1:1 ABM Ads on LinkedIn
**Use this when:** you need to run **1:1 ABM (Account-Based Marketing) ads on LinkedIn** -
paid ads aimed one company at a time: a named list of individual companies (one ad set per
company), each audience sized and narrowed to the buyers, with personalized single-image ads
that link to an asset built for that account. Self-contained; start here.
**Read `README.md` for the full end-to-end walkthrough.** This file is the one-screen index.
## The pipeline (each step → its doc + its script)
| # | Step | Do it with | Read |
|---|------|-----------|------|
| 0 | Understand strategy + build procedure | - | `sops/01-abm-strategy.md`, `sops/03-build-and-launch-sop.md` |