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cold-email-first-touch

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Use this skill when writing the first cold email to someone who has never heard of you — that opening touch, its subject line, the follow-ups threaded behind it, or a batch of first touches off a list. Produces copy built to earn a reply rather than close a deal, with the deliverability constraints treated as writing rules rather than an infrastructure problem. Trigger phrasings: "write a cold email", "cold outreach", "prospecting email", "outbound email", "email these leads", "SDR email", "nobody's replying to my emails", "write the sequence", "subject line for".

skills/tanyo-gochev/cold-email-first-touch/SKILL.md

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Oct 20, 2026
License
MIT

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Applies to first contact with a stranger. Produces one message, or a batch where every row is grounded in that row's own data.

## Sell the reply, not the product

You are not closing in the inbox. You are earning one small "tell me more." Everything below follows from that.

Two things do most of the work before a word is written: **the offer and the list**. Copy is the delivery vehicle. A great email carrying a weak offer to the wrong segment still loses, and rewriting it is the most common way teams waste a month. If the offer is soft, fix the offer. If the segment is generic, fix the segment.

## The skeleton

```
Subject: 1–3 words, neutral, reads like internal mail
Line 1 — TRIGGER:  one true, specific thing about THEM. No "I / we / our."
Line 2 — TENSION:  the problem that trigger implies, in their language
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