Individual skill
creator-programme-qbr
Use this skill when a quarter of a B2B LinkedIn creator programme needs reviewing for client leadership. Synthesises campaign performance into a strategic review — what happened, why, and what to do next — with Scale / Adjust / Stop recommendations.
skills/maxwell-nimmo/creator-programme-qbr/SKILL.md
Source commit 5d786aad0c7b2ca59b1abf1f601f9407ca261996
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- Last checked
- Nov 11, 2026
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- Repository last updated
- Oct 20, 2026
- License
- MIT
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- marketing Derived category
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# Draft Quarterly Programme Review
Tell the client's leadership what their creator programme did, why, and what to change next quarter. This is a strategic document, not a stack of weekly updates: it reads top-down, with the story and the decisions first and the numbers underneath as support, and it's as clear about what to cut as what to grow.
## Connectors for this skill
Optional. The skill runs from pasted inputs, but will use these if available:
- **Your campaign performance records** (spreadsheet, CRM, or analytics store) — to pull the quarter's per-creator and programme-level metrics.
- **A LinkedIn or creator-analytics source** — for audience demographics behind ICP reach.
- **A document tool** — to produce the polished, client-ready deliverable.
If none are connected, gather the inputs manually in Step 0.
## Step 0 – Gather the inputs