Individual skill
linkedin-ads
Use this skill when managing LinkedIn Ads for B2B SaaS — full-funnel campaign planning, media plans and budget allocation, audience sizing and targeting, campaign structures, bidding, performance analysis against benchmarks, account audits, creative and copy (Thought Leader Ads, conversation ads, document ads), and scaling decisions. Triggers: LinkedIn Ads, LinkedIn campaign, LinkedIn advertising, B2B ads, paid social, LinkedIn paid, ad account, campaign manager, LinkedIn lead gen, LinkedIn retargeting, ad audit, ad performance, ad optimization, campaign plan, media plan, LinkedIn budget.
skills/ivan-falco/linkedin-ads/SKILL.md
Source commit 5d786aad0c7b2ca59b1abf1f601f9407ca261996
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- Not checked yet
- Last checked
- Nov 11, 2026
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- Repository stars (not skill ratings)
- 237
- Repository last updated
- Oct 20, 2026
- License
- MIT
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- marketing Derived category
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SKILL.mdcore · 6,742 bytesSKILL.mdcore · 6,742 bytesreferences/audience-sizing.mddoc · 15,558 bytesreferences/audit-checklist.mddoc · 5,445 bytesreferences/benchmarks.mddoc · 4,803 bytesreferences/bidding-strategy.mddoc · 11,522 bytesreferences/campaign-structures.mddoc · 37,183 bytesreferences/conversation-ads.mddoc · 10,156 bytesreferences/copy-audit-framework.mddoc · 7,205 bytesreferences/creative-strategy.mddoc · 38,431 bytesreferences/ctv-strategy.mddoc · 1,652 bytesreferences/document-ads.mddoc · 6,504 bytesreferences/full-funnel-framework.mddoc · 9,258 bytesreferences/landing-pages.mddoc · 3,584 bytesreferences/launch-checklist.mddoc · 5,064 bytesreferences/scaling-strategy.mddoc · 15,402 bytes
Read excerpt
# LinkedIn Ads Management
Orchestrator for all LinkedIn Ads tasks. Route to the correct sub-skill based on the user's request.
## Methodology
This skill implements a full-funnel, 5-Stage Demand Engine approach to LinkedIn Ads that prioritizes audience precision, Thought Leader Ads, and systematic scaling through audience penetration.
## Routing Logic
Determine what the user needs and load the relevant reference files:
| User Intent | Load These Files | When to Use |
|-------------|-----------------|-------------|