Individual skill

reach-out

Use this skill whenever creating outreach — a cold email, a LinkedIn message, a follow-up, or a multi-step sequence — for a company, a contact, a list, or a signal. Use it even when the user doesn't say "outreach": any request to write to, contact, message, or get in front of a prospect or account goes through here. Covers picking the hook, matching the org's voice, choosing the sequence shape, and staging everything for approval. Trigger phrasings: "reach out to", "draft outreach", "email this company", "message this prospect", "follow up with", "build a sequence", "contact these visitors". Also use it for strategic outreach questions ("how should our cold emails sound", "what cadence should we run") — the output is then a point of view grounded in the org's saved voice, not a sequence.

skills/ido-goldberg/reach-out/SKILL.md

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Last checked
Nov 11, 2026

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Repository stars (not skill ratings)
237
Repository last updated
Oct 20, 2026
License
MIT

Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.

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Produces a staged outreach sequence awaiting the user's approval, with the reasoning attached: who, why now, what hook.

### The motion table — this org's, not the skill's

This table is the org's motion library. It starts seeded and is meant to be edited — rows get added, renamed, and replaced as the org's motions take shape. Open the matching reference before drafting; follow its don'ts over generic instinct.

| Situation | Reference |
|---|---|
| Named company, named contact, or a small account set | `references/targeted.md` |
| An identified website visitor | `references/website-visitor.md` |
| A recurring or scheduled list run, cold volume | `references/cold-list.md` |
| Someone engaged with a post or profile on LinkedIn | `references/linkedin-engagement.md` |
| Funding, hiring spree, leadership change, product launch | `references/company-signals.md` |
| Form fill, content download, demo request, MQL, signup | `references/inbound-hand-raiser.md` |
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