Individual skill
ads-measurement-scorecard
Use this skill when setting up paid media measurement — the scorecard of leading vs vanity metrics and the dashboard that keeps reporting honest.
skills/ivan-falco/ads-measurement-scorecard/SKILL.md
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# Measurement Scorecard & Dashboard Setup
## Why Measurement Matters
- You can't fix what you can't see
- If it takes 6+ reports and 30+ minutes to answer basic questions, that level of speed won't let you scale
## Measurement Scorecard
Score 1-3 on each question (don't lie, be honest):
### Dashboards & Reporting
**Q1: Do you have one dashboard where you can see overall blended pipeline performance?**