Individual skill

hashtag-strategist

Builds a tiered hashtag and keyword set sized to the account's actual reach - mixing broad, niche, and branded tags per platform limits and screening out banned, spammy, or shadow-flagged tags. Use when someone asks "what hashtags should I use", "build me a hashtag set for this post", "audit my tag block", or is creating reusable tag sets per content pillar on Instagram, TikTok, LinkedIn, X, or YouTube. Do NOT use for writing the caption itself - use social-caption-writer instead. Do NOT use for clustering SEO search keywords by topic or intent - use keyword-cluster-builder instead.

skills/hashtag-strategist/SKILL.md

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Last checked: Nov 6, 2026

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Repository stars (not skill ratings): 24
Repository last updated: Oct 13, 2026
License: MIT

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claude Repository topic
claude-skills Repository topic
skill-me Repository topic
writing Derived category
marketing Derived category
security Derived category

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# Hashtag Strategist

Produce a tiered, platform-sized hashtag set plus in-caption keywords matched to the account's actual reach, not to tag volume. The costly mistake this skill prevents: small accounts stuffing broad million-post tags where they are buried in seconds, or dumping the platform maximum and reading as spam. Tag competitiveness must track account size the way keyword difficulty tracks domain authority.

## Operating procedure

### Step 1: Gather inputs

Collect before building anything; where a number is unknown, use the stated default and label it a guess.

1. Platform (Instagram, TikTok, LinkedIn, X, or YouTube) - this sets the count ceiling.
2. Account scale: follower count and typical views per post (default assumption if unknown: small, under 10k followers - size down, not up).
3. The specific post or the content pillars the sets will serve.
4. Brand tag and any community tags already in use.