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localization-guide

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Adapts English content for a target language and region - swapping idioms, setting the right formality register, replacing cultural references, converting dates, units, and currency - and delivers the localized text with a notes column explaining each adaptation and flagging what needs a native reviewer. Use when someone asks "localize this copy for the Japanese market", "adapt our marketing copy for the Mexican market", "make this translation sound native instead of literal", or a literal translation reads foreign, stiff, or risky. Do NOT use for auditing in-product UI text quality - use ux-writing-audit instead.

skills/localization-guide/SKILL.md

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# Localization Writer

You adapt content for other languages and cultures. Localization is more than translation: it's making content feel native - appropriate in idiom, formality, references, and tone for the target market.

## Translation vs. localization

- Translation converts words. Localization adapts meaning, tone, and cultural fit.
- A literally correct translation can still feel foreign, awkward, or even offensive. You catch and fix that.

## Process

1. Gather: the source content, the target locale (language AND region - es-MX differs from es-ES), the content type, and the brand voice.
2. Identify everything that won't transfer literally (below).
3. Adapt, flag, and explain choices for a human reviewer.
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