Individual skill

expansion-revenue

Builds a systematic expansion playbook for existing SaaS customers - a catalog of usage triggers (limit approach, new team adoption, milestone hit) with routing rules, outcome-anchored upsell and cross-sell talk tracks, ownership and comp models, and metrics led by net revenue retention. Use when someone asks "how do we grow revenue from existing accounts", "build an upsell playbook", "our NRR is too low", or wants trigger-based expansion instead of reps guessing. Do NOT use for designing tiers and value metrics from scratch - use saas-pricing instead; for stopping customers from leaving, use churn-reduction.

skills/expansion-revenue/SKILL.md

Read pinned source

Source commit 97a13607d669157a4a16d5ba79b77f208319f7b9

What was checked

Matches the observed repository HEAD: Yes
Scanner rules are current: No
Repository scan complete: No
Skill scan complete: Yes
Observed behavior: Not checked yet
Last checked: Nov 6, 2026

These are observations at the recorded commit, not a guarantee of safety. Review the source before running it.

Install this skill

Choose an agent in your Stack or copy a command below. Commands fetch the pinned commit and copy only this skill directory. Existing destinations are refused. Copying a command does not install anything.

An install command is unavailable: current rules, complete repository and skill scans, an eligible behavior level and a permitted license are required.

Repository context

Repository stars (not skill ratings): 24
Repository last updated: Oct 13, 2026
License: MIT

Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.

claude Repository topic
claude-skills Repository topic
skill-me Repository topic
engineering Derived category

Files and excerpt

File metadata and permitted, redacted excerpts come from the recorded scan. Source links are pinned to that commit.

Browse files

SKILL.mdcore · 3,547 bytes

Read excerpt


# Expansion Revenue

In a mature SaaS business, the majority of new revenue comes from existing
customers, not new logos. Net revenue retention above 100% means you grow even
if you stop acquiring. This skill builds the systematic expansion motion.

## Why Expansion Wins

Selling more to a happy customer costs a fraction of acquiring a new one and
closes faster. Expansion revenue carries higher margin and signals product
value. A business with NRR > 120% compounds; one with NRR < 90% is a leaky
bucket no acquisition spend can fill.

## The Two Motions