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meta-title-optimizer

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Writes title tags and meta descriptions that survive SERP truncation, place the primary keyword early for relevance, and frame the snippet to win the click against competing results. Use when someone asks "write a title tag for this page", "why does this page rank but get no clicks", "is my title too long", "rewrite my meta description", or wants a snippet that stands out from the pattern on the results page. Do NOT use for broad on-page or technical SEO (headings, internal links, schema, crawlability, Core Web Vitals) - use seo-optimizer. Do NOT use for classifying what searchers want from a query - use search-intent-classifier. Do NOT use for finding what content the page itself is missing versus competitors - use serp-gap-analyzer.

skills/meta-title-optimizer/SKILL.md

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# Meta Title Optimizer

Write the title tag and meta description for a single page so the snippet fits SERP limits, earns relevance, and wins the click. This skill owns snippet copy only; broader on-page work belongs to seo-optimizer. The costly mistake it prevents: a page that ranks but bleeds clicks to worse pages with better snippets - position without click-through is rent paid on a store nobody enters, and an overlong or generic title is the usual cause.

## Operating procedure

### Step 1: gather inputs

- The page's primary keyword - one term. A second keyword means a second page, not a longer title.
- The search intent behind it (informational, comparison, transactional). If unknown, infer and label the inference a guess, or route to search-intent-classifier.
- What the page actually delivers: its H1 and main content. The snippet must be able to keep its promise.
- The current title/description and, if the page already ranks, its click-through problem ("ranks #4, CTR under 2%").

If the keyword or the page content is unknown, ask before writing.
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