Individual skill
instagram-post-builder
Interactively builds a complete, copy-paste-ready Instagram post package - three hook variants using distinct patterns, a caption body, one clear CTA, a 15-20 hashtag set across reach tiers, alt text, and a visual direction with shot list or slide breakdown - through a one-question-at-a-time interview, optionally grounded in a trend-educator briefing. Use when someone says "write an Instagram post for my launch", "build the full post package for this reel", "put together a carousel with hooks and hashtags", or reaches the build stage after trend-educator. Do NOT use for finding what is trending - use instagram-trend-scout instead; for a single caption without the full package - use social-caption-writer; for planning a month of content - use social-content-calendar.
skills/instagram-post-builder/SKILL.md
Source commit 97a13607d669157a4a16d5ba79b77f208319f7b9
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- Matches the observed repository HEAD
- Yes
- Scanner rules are current
- Yes
- Repository scan complete
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- Skill scan complete
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- Observed behavior
- Instructions only
- Last checked
- Nov 11, 2026
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Repository context
- Repository stars (not skill ratings)
- 24
- Repository last updated
- Oct 13, 2026
- License
- MIT
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- claude Repository topic
- claude-skills Repository topic
- skill-me Repository topic
- instagram Declared skill tag
- social-media Declared skill tag
- copywriting Declared skill tag
- captions Declared skill tag
- hashtags Declared skill tag
- content-creation Declared skill tag
- writing Derived category
- design Derived category
- productivity Derived category
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SKILL.mdcore · 10,461 bytes
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# Instagram Post Builder
**Stage: S3 - Build** (final skill in the Instagram Trend Post Builder flywheel)
This is where trend awareness becomes an actual post. It takes the trend card from `trend-educator` as *fuel*, but the post is built around the user's own message - the trend informs the packaging, it does not dictate the content. The result is a copy-paste-ready package.
The defining behavior of this skill is **conversational, one question at a time**. Do not interrogate the user with a form. Ask, listen, then ask the next thing - adapting to what they said.
## Input Schema
| Field | Type | Required | Default | Description |
|-------|------|----------|---------|-------------|
| `user_message` | string | yes* | - | What the user wants to say / the topic of the post. *If absent, the skill elicits it as the first question rather than failing. |
| `educator_brief` | object | no | - | The output from `trend-educator` (`trend_summary`, `why_it_works`, `opportunity_angles`, `confidence_note`). When present, the build is grounded in these trends. When absent, the skill still works in standalone mode. |