Individual skill
launch-planning
Help users plan, coordinate, and execute product launches that cut through market noise. This guide covers everything from internal alignment and GACCS briefs to community engagement and viral mechanics.
skills/launch-planning/SKILL.md
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# Product Launch Planning
Build momentum and drive adoption by turning product updates into remarkable market events.
Help the user with product launch planning using insights from 18 guests and posts across Lenny's Podcast and Newsletter.
## How to Help
1. **Draft a GACCS brief** - Help users define clear project goals, target audiences, and non-goals to prevent scope creep.
2. **Select a buzz strategy** - Identify which of the ten 'remarkable' categories, such as stunts or viral videos, best aligns with the product.
3. **Sequence the launch** - Structure the rollout from manual outreach to public platform coordination.
4. **Optimize platform assets** - Guide the creation of specific assets for high-impact channels like Product Hunt or social media.
## Core Principles