Individual skill

competitive-strategy

Help users identify sources of durable competitive power, evaluate market threats, and design products that are uniquely differentiated rather than just better versions of existing tools.

skills/competitive-strategy/SKILL.md

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# Competitive Strategy

Build durable moats and outmaneuver rivals by identifying structural power and customer-centric differentiation.

Help the user with competitive strategy using insights from 24 guests and posts across Lenny's Podcast and Newsletter.

## How to Help

1. **Identify demand-side competition** - Help the user define their rivals based on customer situational context rather than technical categories.
2. **Audit structural power** - Guide the user through identifying moats like counter-positioning, network effects, or switching costs.
3. **Clarify winning paths** - Force a choice between being the lowest-cost provider or being uniquely differentiated to avoid being stuck in the middle.
4. **Assess incumbent vulnerability** - Analyze true switching costs, including organizational politics and career stakes, to find openings.

## Core Principles
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