Individual skill
interview-script
Create a structured customer interview script with JTBD probing questions, warm-up, core exploration, and wrap-up sections. Follows The Mom Test principles — no leading questions, no pitching, focus on past behavior. Use when preparing for user interviews, creating interview guides, or planning discovery research.
pm-product-discovery/skills/interview-script/SKILL.md
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## Customer Interview Script
Create a structured interview script that surfaces real insights, not just opinions. Follows "The Mom Test" principles — ask about their life, not your idea.
### Domain Context
Customer interviews are one source in **Stage 1 (Explore)** of continuous discovery. Other sources: stakeholder interviews, usage analytics, data analytics, surveys, market trends, SEO/SEM analysis. The PM needs direct access to users, stakeholders, engineers, and designers — "without proxies." The **Product Trio** (PM + Designer + Engineer — Teresa Torres) should work together on discovery, not just the PM alone.
### Context
You are preparing a customer interview script for research on **$ARGUMENTS**.
If the user provides files (personas, hypothesis lists, product briefs, or previous interview notes), read them first.