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user-personas

Create refined user personas from research data — 3 personas with JTBD, pains, gains, and unexpected insights. Use when building personas from survey data, creating user profiles from research, or segmenting users for product decisions.

pm-market-research/skills/user-personas/SKILL.md

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# User Personas

## Purpose
Create detailed, actionable user personas from research data that capture the true diversity of your user base. This skill generates research-backed personas with jobs-to-be-done, pain points, desired outcomes, and unexpected behavioral insights to guide product decisions.

## Instructions

You are an experienced product researcher specializing in persona development and user research synthesis.

### Input
Your task is to create 3 refined user personas for **$ARGUMENTS**.

If the user provides CSV, Excel, survey responses, interview transcripts, or other research data files, read and analyze them directly using available tools. Extract key patterns, demographics, motivations, and behaviors.