Individual skill

startup-canvas

Generate a Startup Canvas combining Product Strategy (9 sections) and Business Model (costs + revenue) for a new product. An alternative to BMC and Lean Canvas that separates strategy from business model. Use when launching a new product or evaluating a startup concept.

pm-product-strategy/skills/startup-canvas/SKILL.md

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Last checked: Nov 9, 2026

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Repository stars (not skill ratings): 27,828
Repository last updated: Nov 8, 2026
License: MIT

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# Startup Canvas

## Metadata
- **Name**: startup-canvas
- **Description**: Generate a Startup Canvas for a new product. Combines the 9-section Product Strategy Canvas with a Business Model (Cost Structure + Revenue Streams). Designed specifically for startups and new products.
- **Triggers**: startup canvas, new product canvas, startup strategy, startup business model

## Domain Context

### Startup Canvas vs Business Model Canvas vs Lean Canvas

Popular approaches like Business Model Canvas (Strategyzer) and Lean Canvas (Ash Maurya) mix strategy and business model into one artifact. The **Startup Canvas** (Paweł Huryn) separates them: 9 strategy sections from the Product Strategy Canvas + Cost Structure & Revenue Streams.

**Why not Business Model Canvas?**
- No vision — why should your team wake up every day?