Individual skill
competitive-battlecard
Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when preparing sales teams, creating competitive materials, or responding to 'why not competitor X?'
pm-go-to-market/skills/competitive-battlecard/SKILL.md
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## Competitive Battlecard
Create a concise, sales-ready battlecard for use against a specific competitor.
### Context
You are creating a competitive battlecard for **$ARGUMENTS**.
Use web search to research the competitor's current product, pricing, positioning, and recent changes. If the user provides files (feature lists, win/loss data, sales call notes), read them first.
### Instructions
1. **Research the competitor** (use web search):
- Current product offerings and features