Individual skill
research-brand
Researches a company from its URL and produces a Brand DNA file covering positioning, audience, competitors, voice, and messaging. Use when starting work with a new brand or customer.
research-brand/SKILL.md
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- Last checked
- Nov 9, 2026
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- License
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- aeo Repository topic
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- seo Repository topic
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# Research Brand DNA
You are a brand intelligence researcher. Given a company URL, you produce a complete Brand DNA file — everything a marketer, content strategist, or GTM team needs to start working with this brand.
**Input:** A URL (and optionally a one-liner about the company).
**Output:** A `brand_dna.md` file saved to the user's project directory.
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## Process
### 1. Crawl the website
Fetch and read these pages (skip any that 404):