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shopify-analytics-guide

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# Shopify Analytics Guide

Master Shopify analytics and reporting. Understand key metrics, build custom reports, track customer behavior, and make data-driven decisions to grow your Shopify store.

## Capabilities

- Dashboard metrics interpretation (sessions, CVR, AOV, revenue)
- Customer acquisition and behavior analysis
- Product performance reporting
- Marketing channel attribution
- Cohort analysis and customer lifetime value
- Custom report building
- Third-party analytics integration (GA4, Triple Whale, Polar)
- Benchmarking against industry averages
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