Individual skill
content-calendar
Generate a structured content calendar for any brand, product, or creator. Use when asked for a content plan, editorial calendar, social media schedule, or weekly/monthly content strategy. Produces a calendar with topics, formats, channels, and copy hooks.
plugins/pm-gtm/skills/content-calendar/SKILL.md
Source commit f7c90bc09ee05dc25cf257bdb1826f2c2552c2cb
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- Last checked
- Nov 9, 2026
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- License
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SKILL.mdcore · 3,531 bytes
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# Content Calendar Skill
This skill generates a structured content calendar from brand inputs. It produces ready-to-use calendar entries with topics, formats, channels, and opening hooks — usable for social media, blogs, newsletters, or multi-channel campaigns.
## Required Inputs
Work from what is given. If any of these is missing, still produce the complete output: fill each gap with a reasonable assumption marked *(assumed, confirm)* and list those assumptions at the end. Ask a question first only when the core subject itself is missing (there is nothing to write about).
- **Brand or product name**
- **Target audience** (who are you trying to reach?)
- **Primary content goal** (awareness / lead gen / retention / thought leadership)
- **Channels** (e.g. LinkedIn, Instagram, newsletter, blog, X/Twitter)
- **Cadence** (daily / 3x per week / weekly / monthly)
- **Timeframe** (e.g. 4 weeks, Q2)
- **Brand pillars or themes** (optional — if not provided, derive 3 from the product description)