Individual skill
programmatic-seo
Plan a programmatic SEO strategy — generate many ranking pages from a data set and a template. Use when asked about pSEO, scaling content with templates/data, building [X] for [Y] pages, or capturing long-tail search at scale. Produces the head-term + modifier model, the page template and data schema, a quality/thin-content guardrail, and an indexation plan — pages worth ranking, not doorway spam.
plugins/pm-growth/skills/programmatic-seo/SKILL.md
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# Programmatic SEO Skill
Programmatic SEO turns a data set + a template into hundreds or thousands of pages that each target a specific
long-tail query ("best [tool] for [use case]", "[city] [service]"). Done well it captures huge long-tail
demand; done badly it's thin doorway spam that gets deindexed. This skill plans the *good* version — real
data, real value per page, and the guardrails to stay on the right side of that line.
## Required Inputs
Ask for these only if they aren't already provided:
- **The business & the money pages** — what you sell and what these pages should drive (signups, leads).
- **The pattern** — the head term + the modifiers (e.g. `[integration] + alternatives`, `[role] + templates`).
- **The data** — what data set powers the pages, and where it comes from (is it real and maintained?).