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chuhai-market-entry

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Plan a Chinese company's entry into an overseas market (出海): choose the market with evidence, then plan entity, payments, localisation, compliance, channels and team for the first twelve months. Use when asked 出海计划, 我们要进入东南亚 / 中东 / 欧洲 / 美国市场, how should a Chinese company expand overseas, or a go-global plan. Produces a market scorecard, a twelve-month entry plan by workstream, the compliance and data checklist for the chosen market, and the top risks with mitigations. Bilingual output on request.

plugins/pm-chuhai/skills/chuhai-market-entry/SKILL.md

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Nov 10, 2026
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# 出海 Market Entry

Chinese companies going abroad often win on product and lose on everything around it: a market chosen by headline size, payments that do not fit local habits, a translation instead of localisation, data rules discovered after launch. This skill plans the whole entry: which market, and the workstreams that decide whether the product can actually sell there.

Write in Chinese, English or both, as the person prefers. For data transfer law, see `pipl-gdpr-crosswalk`; for marketplace listings, see `cross-border-listing`.

## What This Skill Produces

- **A market scorecard**: candidate markets scored on the factors that matter for this product
- **A twelve-month entry plan** by workstream, with milestones
- **A compliance checklist** for the chosen market: entity, tax, product rules, data
- **The top risks**, each with a mitigation and an owner

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