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story-pitch

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Pitch a news or feature story to an editor — the angle, why now, and how you'll report it. Use when a reporter or freelancer needs to pitch a story, sell an editor on an angle, or write a query letter to a publication. Produces a tight pitch: the hook and angle, why it matters and why now, the reporting plan and sources, your access/credibility, and the format/length fit. Distinct from media-pitch (PR pitching a story TO journalists).

plugins/pm-journalism/skills/story-pitch/SKILL.md

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Nov 8, 2026
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# Story Pitch Skill

Editors kill most pitches in ten seconds because they can't find the story — just a topic. A topic is "AI in schools." A story is "the district that banned AI, then quietly reversed after test scores dropped." This skill sharpens a topic into an angle an editor can say yes to, and shows you can actually report it.

## Working from a brief

Given the topic or reporting lead, **write the full pitch** — find the specific angle and the "why now," and propose the reporting. If the idea is still a topic, say so and offer 2–3 angle options.

## Required Inputs

Ask for (if not provided, else infer and label):
- **The story idea / lead** and the **publication** (or type) you're pitching
- **Why now** — the news peg or timeliness
- **Your access** — sources, documents, expertise, or reporting already done
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