Individual skill

competitive-analysis

分析競爭對手,撰寫包含功能矩陣、定點陣圖和戰略建議的競爭格局文件。當被要求分析競品、做競品分析、與競品比較功能、梳理競爭格局、跟蹤競爭定位或準備銷售作戰卡素材時使用。產出結構化的競品檔案、功能對比矩陣、贏單與丟單分析,以及按優先順序排列的戰略建議。只拆解單個對手請使用 competitor-teardown;定期的市場簡報請使用 competitive-intelligence-monitor。

skills-i18n/zh-TW/competitive-analysis/SKILL.md

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> [competitive-analysis](../../../skills/competitive-analysis/SKILL.md) 的繁體中文翻譯,英文版本為規範版本。

# 競品分析

為產品決策撰寫結構化的競品分析。

## 從大腦讀取 / 寫入大腦

如果存在 [`professional-brain`](../../../skills/professional-brain/SKILL.md)(`brain/`),以它為依據,而不是重新詢問你已經知道的:

- **先讀:** `knowledge/`(市場與定位)和競品的 `entities/`。執行 `python3 ../professional-brain/scripts/brain_query.py ./brain "<competitor or market>"`,並保留每條事實的來源標註:來自新聞稿的競品說法是 `[external]`,不是 `[data]`。
- **📥 向大腦提議:** 產出後,提議把新的競品事實記入 `knowledge/`(`[external]`),並建立或更新競品 `entities/`。先展示,得到同意後用 `../professional-brain/scripts/brain_write.py … --commit` 寫入(只追加,預設試執行)。

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