Individual skill
hook-writer
Generate scroll-stopping hooks — the first line of a post, thread, video, or email that decides whether anyone keeps reading. Use when asked to write a hook, an opener, a first line, a thread starter, a video cold-open, or to make something more clickable. Produces multiple distinct hook options across proven angles (curiosity, contrarian, result, story, stakes), each labelled with why it works and which platform it fits.
plugins/pm-creator/skills/hook-writer/SKILL.md
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# Hook Writer Skill
The hook is 80% of the result. A brilliant post with a flat first line dies; a mediocre post with a great hook travels. This skill writes hooks the way top creators do — multiple angles, each engineered to stop the scroll — so you can pick the one that fits.
## Working from a brief
Given just a topic or a finished piece, **generate the hooks anyway**. Infer the audience and the payoff, and never return a single safe option — the value is in the *range*. Mark any invented number *(assumed — use a real one)* because specific numbers are part of what makes hooks land.
## Required Inputs
Ask for (if not already provided):
- **The topic / the content** the hook is for
- **Platform & format** (X, LinkedIn, YouTube title, Reel cold-open, email subject)
- **Audience** and the **payoff** (what they get if they keep reading)