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review-response

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Write the right reply to a customer review — positive, negative, or mixed. Use when asked to respond to a review, reply to a bad/1-star review, handle online reviews, or write review-response templates. Produces tailored, on-brand responses that thank advocates, de-escalate and resolve complaints, and read well to the *future* shopper who's reading them — plus reusable templates.

plugins/pm-ecommerce/skills/review-response/SKILL.md

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Last checked
Nov 9, 2026

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Repository last updated
Nov 10, 2026
License
MIT

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# Review Response Skill

Reviews are read by the next buyer, not just the reviewer — so a reply is public customer service and marketing
at once. A good response thanks genuinely, takes ownership without being defensive, moves the heat to a private
channel, and shows future shoppers you're a business that cares. This skill writes that reply for the review in
front of you, and gives you templates for next time.

## Working from a brief

Given a review (or just "reply to a 1-star about late delivery"), **write the full response anyway** — infer a
reasonable, on-brand reply and a fair resolution, marking specifics *(confirm/insert)* (order details, the
exact remedy). Never invent facts about what happened; never argue with the customer in public.

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