Menu

Individual skill

winback-playbook

0upvotes

Turn an at-risk or churned account into a save play — root-cause hypothesis, the offer ladder, the outreach sequence, and the honest call on when to let go. Use when asked to save a churning customer, build a win-back plan, re-engage a lost account, or stop a renewal from slipping. Produces the churn diagnosis, a ranked set of save levers, a timed outreach sequence, and the walk-away line so you don't over-invest in an account that's gone.

skills/winback-playbook/SKILL.md

Read pinned source

Source commit e0009a385c480fb0b5687e7412df67c7c64f7cee

What was checked

Matches the observed repository HEAD
Yes
Scanner rules are current
No
Repository scan complete
No
Skill scan complete
No
Observed behavior
Not checked yet
Last checked
Nov 12, 2026

These are observations at the recorded commit, not a guarantee of safety. Review the source before running it.

Install this skill

Choose an agent in your Stack or copy a command below. Commands fetch the pinned commit and copy only this skill directory. Existing destinations are refused. Copying a command does not install anything.

An install command is unavailable: current rules, complete repository and skill scans, an eligible behavior level and a permitted license are required.

Repository context

Repository stars (not skill ratings)
1,541
Repository last updated
Nov 11, 2026
License
MIT

Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.

Files and excerpt

File metadata and permitted, redacted excerpts come from the recorded scan. Source links are pinned to that commit.

Browse files
Read excerpt

# Win-back Playbook

Most churn saves fail because they lead with a discount before anyone knows *why* the customer is leaving. This starts with the diagnosis — is it value, fit, budget, a champion who left, or a competitor? — then matches the save lever to the cause, sequences the outreach, and sets a walk-away point so a healthy team doesn't burn a month chasing an account that was never coming back.

## What This Skill Produces

- **The churn diagnosis** — the most likely root cause(s), and the evidence for each
- **The save ladder** — levers ranked by cost and fit-to-cause (not "offer 20% off" reflexively)
- **The outreach sequence** — who reaches out, when, with what message
- **The walk-away line** — the signal that says stop, and the graceful close (leave the door open)

## Required Inputs

Ask for these if not provided:
Back to top