Individual skill

67-agency-vendor-brief-global

Use when briefing or managing an EXTERNAL agency, freelancer, or production vendor — scope of work, deliverable specs, revision rounds, approval process, USD payment milestones, IP assignment and confidentiality terms, communication rules, and a post-project vendor scorecard. Trigger on 'brief an agency', 'hire a freelancer', 'scope of work', 'the agency is not delivering', 'onboard a new vendor', 'we keep paying for work we have to redo'. Also use when the user is about to sign a supplier with nothing written down. Not for — briefing an internal team member, see `64-team-brief-global`; the campaign brief itself, see `02-campaign-brief-global`; the asset list the vendor produces, see `41-campaign-asset-list-global`.

skills/en/67-agency-vendor-brief-global/SKILL.md

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Nov 5, 2026
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# Agency and Vendor Brief (Global)

> Agencies usually deliver the wrong thing not because they are bad, but because the brief was thin and expectations never matched. A good brief means fewer revisions, on time, on budget. Treat the vendor as a professional partner rather than hired hands: a clear brief plus clear feedback produces the best work.

## Information gathering

Read the campaign brief (`02-campaign-brief-global`) and the asset list (`41-campaign-asset-list-global`) if available. If missing, ask up to 4 questions:

1. **What exactly are you hiring for?** Video production, design, media buying, PR, creator booking, landing page development?
2. **Timeline and hard deadline?** Start date and the date the final must exist.
3. **Approved budget in USD?** Is tax included, and what are the payment terms (net 15, net 30, milestone-based)?
4. **What specific deliverables must you receive, and who is the single point of contact on your side?**

## Principles
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