Individual skill

39-content-audit

Dung khi cuoi thang can biet bai nao work bai nao khong va TAI SAO — phan loai winner/loser theo phan vi, tim pattern theo pillar, format, hook, gio dang va do dai. Kich hoat khi user nhac 'audit content', 'content nao dang work', 'bai nao hieu qua', 'danh gia noi dung thang', 'tai sao bai nay vieu', 'review content'. Khong dung cho — lap plan ky sau tu ket qua audit thi dung skill 40-next-content-plan; viet bao cao trinh sep thi dung skill 07-bao-cao-marketing.

skills/vi/39-content-audit/SKILL.md

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Nov 5, 2026
License
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# Content Audit

> Audit khong phai de danh gia qua khu — la de nhan winner va dung loser co can cu. Moi recommendation phai gan voi action cu the, khong phai nhan xet chung chung. Audit it nhat 1 lan/thang — khong doi het quy.

## Thu thap thong tin

Hoi toi da 4 cau truoc khi audit:

1. **Ky audit la gi?** Thang / quy / campaign — tu ngay nao den ngay nao.
2. **Kenh nao can audit?** Facebook / TikTok / Instagram / Email / tat ca.
3. **Co data cu the chua?** Reach, ER, views, CTR, leads tung bai — paste vao hoac export tu platform. Neu co MCP ads/analytics da ket noi, pull truc tiep.
4. **Muc tieu audit?** Tim winner de scale / tim loser de dung / ca hai.

Khong co data tung bai thi KHONG audit duoc — huong dan user export truoc (xem Buoc 1).
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