Individual skill
05-ad-copy-global
Use when the user needs PAID ad copy for Meta, Google, or TikTok — six variants across TOFU, MOFU, and BOFU using AIDA, PAS, and BAB, respecting each platform character limit and ad policy, with a dropshipping mode. Trigger on 'ad copy', 'write Facebook ads', 'TikTok ad copy', 'Google RSA headlines', 'primary text for this ad', 'my ad copy is not converting'. Also use when the user has a product page and asks what to run as an ad. Not for — organic social captions, see `37-social-caption-global`; spoken video lines, see `04-script-video-global`; approving copy already written, see `62-marketing-review-global`; the page the ad points at, see `12-landing-page-brief-global`.
skills/en/05-ad-copy-global/SKILL.md
Source commit fe33cb1a47e6140d3693651acbb743e2b1b5b26f
What was checked
- Matches the observed repository HEAD
- Yes
- Scanner rules are current
- Yes
- Repository scan complete
- No
- Skill scan complete
- No
- Observed behavior
- Local scripts
- Last checked
- Nov 10, 2026
These are observations at the recorded commit, not a guarantee of safety. Review the source before running it.
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Repository context
- Repository stars (not skill ratings)
- 645
- Repository last updated
- Nov 5, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
- agent-skills Repository topic
- ai-agents Repository topic
- anthropic Repository topic
- chatgpt Repository topic
- claude-code Repository topic
- claude-plugin Repository topic
- content-marketing Repository topic
- copilot Repository topic
- cursor Repository topic
- gemini Repository topic
- marketing Derived category
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SKILL.mdcore · 16,784 bytes
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# Ad Copy (Global)
> Operating rules: `skills/en/references/operating-rules-global.md` (esp. rules 2, 3, 7).
## Step 0: Check context file
Before writing ad copy, read context file (if exists):
1. `.agents/product-marketing-context.md` (product marketing)
2. `.agents/personal-brand-context.md` (personal brand)
Decide mode:
- Only `product-marketing-context.md` exists -> **MODE A** (default — 6 TOFU/MOFU/BOFU variations)
- Only `personal-brand-context.md` exists -> **MODE B** (Personal Brand Mode)