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build-awwwards-quality-sites

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Art-direct and implement distinctive, motion-rich marketing, editorial, portfolio, and landing websites with original reference-inspired imagery, standout heroes, GSAP choreography, one smooth-scroll engine, optional Three.js shaders, honest icon and logo sourcing, photo avatars, accessibility, and performance safeguards. Use when a user asks for an Awwwards-quality, premium, cinematic, interactive, high-concept, or motion-led website, or explicitly requests this visual and motion system.

agent-skills/web-design/build-awwwards-quality-sites/SKILL.md

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# Build Awwwards-Quality Sites

Build a cohesive, memorable site whose visual idea, media, typography, and motion tell the same story. Treat “Awwwards quality” as an acceptance bar, never as an award or recognition claim.

## 1. Set the art direction

- Inspect the user's reference evidence completely before implementation. Extract only high-level traits such as hierarchy, pacing, contrast, image treatment, and motion principles.
- Generate a materially new identity, layout, copy system, imagery, and interaction language. Never reuse, trace, or closely reproduce reference assets, screenshots, source code, identity, or copy.
- Use Aura.build top asset imagery only when the user requests it or it is relevant and available. Treat it as high-level inspiration, not an asset library.
- Select and name at least one compatible installed web-design skill. Follow the smallest relevant set and avoid combining unrelated aesthetic systems.
- Write a compact direction before coding: visual thesis, hero focal asset, type hierarchy, color system, section sequence, motion narrative, chosen smooth-scroll engine, Three.js decision, and asset provenance plan.

## 2. Build an honest asset system