Individual skill

hook-formats

Rewrites one video idea as hooks in six formats (Fortune Teller, Experimenter, Teacher, Investigator, Contrarian, and Magician as a visual layer), each built on a real contrast and real proof. Use when someone needs hook options that are genuinely different, not ten versions of the same line.

hook-formats/SKILL.md

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claude-code Repository topic
claude-skills Repository topic
content-creation Repository topic
hooks Repository topic
design Derived category

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# Hook Formats

Ten hooks in one shape are one hook. Six formats give six real choices. Every format needs a contrast underneath it: what the viewer believes or does now, versus what this video shows.

## Step 1: Find the contrast

Write it in one line before any hook: "Viewers think [A]. This video shows [B]."
- Explicit contrast says both sides ("Not more practice. Slower practice.").
- Implied contrast says only B, and the viewer supplies A ("The one setting that fixed my blurry photos").
- If you can't find a contrast the video can prove, the idea is weak. Say so instead of dressing it up.

## Step 2: Build the core

A strong hook usually carries these jobs, not as fixed slots but as meanings: a **subject** (what or who), an **action** (what happened or what to do), an **objective** (the result the viewer wants), the **contrast**, and where the creator has them, **proof** (a number or a visible result) and **time** (how fast). Not every hook needs all six. The first four do most of the work.