Individual skill

web-analytics

Analyze Umami or GA4 traffic with evidence-backed specialist reviews and deliver a concise portfolio pulse, decision brief, or deep dive. Use when the user asks to check analytics, explain a traffic change, inspect funnels, compare site performance, or prepare an analytics report. Trigger with "/analytics", "check my analytics", "how's my traffic", "site stats", "traffic report", or "analytics brief".

plugins/analytics/web-analytics/skills/web-analytics/SKILL.md

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# Web Analytics Intelligence

## Overview

Turn portfolio analytics into a decision-ready report by collecting a bounded dataset, preserving
the comparison window, separating observed facts from hypotheses, and routing deeper requests
through specialist agents. This is a push-based analysis workflow, not a dashboard replacement.

Read the [operating contract](references/operating-contract.md) before making authenticated
requests or delivering a report.

## Prerequisites

- Configure sites and thresholds in `${CLAUDE_PLUGIN_ROOT}/references/site-registry.md`.
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